New Balance has released the latest Made in the USA theme pack today with the American Renegade Collection. Taking cues from the motorcycles, hot rod cars, leather jackets and the tousled style that defined the 1950s and 1960s. In addition, the look book was shot by Nicholas Maggio and captures imagery that showcases Americana looks and the new collection. Our personal favorite is the grey 996 release.
The U.S. apparel market is soaring to new heights with a clear resurgence of the American textile and garment industry.
Now for the 1st time in many years USapparel.com is for sale. A great opportunity for a large retailer or american manufacturer to obtain a high profile domain name.
Great marketing opportunity as the brand is well positioned for the #MadeinUSA movement in apparel. Recently, Walmart announced a $5 Billion commitment over the next 10 years to domestic sourcing. This is a great opportunity for one American brand.
Quote: USapparel.com is the single most powerful domain name in defining a category, USA manufactured apparel, which is surging in America. Americans want products made at home and US manufacturing is responding. USapparel.com represents a multi-billion dollar industry which is only getting bigger. USapparel.com tell consumers that you support American Made clothing.
When he was coming of age in the early ’80s, the phrase “Buy American” was epitomized by Chrysler’s boxy, style-challenged sedan, marketed as a star-spangled rebuke to the sleek imports of the day. In Mr. Schiff’s view, you bought one to satisfy a patriotic duty, not a sense of style. “ ‘Made in the U.S.A.’ came with baggage,” he said.
Times have changed. Even as the “Made in the U.S.A.” label has grown scarce, thanks to the offshore manufacturing in apparel and other industries, it has acquired cachet as a signifier of old-school craftsmanship, even luxury.
The movement has come far enough that Mr. Schiff, a former advertising executive from Miami, believed the time was right to start a Gilt-like shopping site for the Americana set, selling items like shuttle-loom jeans, lace baby dolls and a 19th-century-style baseball made of leather sourced from a Chicago tannery.
“The old ‘Buy American’ is get something lousy and pay more,” said Mr. Schiff, 45. Now “it’s a premium product.”
Style bloggers were among the early adopters. “ ‘Made in U.S.A.’ has gone through a rebranding of sorts,” said Michael Williams, whose popular men’s style blog, A Continuous Lean, has become an online clubhouse for devotees of American-made heritage labels like Red Wing Shoes and Filson.
But the embrace of domestic goods has also moved beyond scruffy D.J. types in Brooklyn who plunk down $275 for a pair of hand-sewn dungarees sewn from Cone denim from the company’s White Oak plant in North Carolina. The adherents now include “urban creatives, high-net-worth individuals, locavores, liberals, conservatives,” said Mr. Williams, who also represents some of these heritage brands as a marketing consultant.
In other words, Americana chic has gone mainstream. Just visit the nearest mall. Club Monaco unveiled a Made in the USA collection last year, in collaboration with Mr. Williams. J. Crew cashes in on Americana chic by selling domestically manufactured Alden shoes, Levi’s Vintage Clothing jeans and Billykirk leather goods. Joseph Abboud’s home page trumpets its collections as “Made in the New America.”
The newfound pride also extends to American cities and smaller communities. Made in Brooklyn is a phenomenon so self-aware, there are stores like By Brooklyn that specialize in products made in the borough. Similarly, an old shoe-polish brand called Shinola has recently been revived to make upscale watches, bicycles and other crafted goods in Detroit and is being promoted as “Made in Detroit.”
If you wander into a certain auto shop in Oklahoma, you may be a little taken aback by the view: two men working on cars in kilts.
“It was mainly that we were looking for an alternative for the heat,” said David O’Brien, the owner of O’Brien Auto Performance in Tulsa, Okla. “And since I have Irish and Scottish heritage, it was just a fun thing to do.”
With no air conditioning in the shop, O’Brien decided to invest in an airier alternative — and he wanted it to be Made in America.
Expanding in New Village of Arcanum, Ohio Location
The Village of Arcanum welcomes the All American Clothing Co. to its industrial location with the announcement of a new headquarters for the USA Made clothing company. The new 45,000 square foot location will feature a substantial amount of warehousing space, a showroom, a retail store, and main offices for its employees. The All American Clothing Co. also plans on installing a manufacturing facility within the next year.
With its latest expansion, the All American Clothing Co. is pleased to announce the creation of new jobs in Arcanum, OH. Offering a USA Made product can create up to $15.7 billion if every American (313,793,643 citizens) spent $50 a year on one USA Made clothing item. That number alone can create thousands of jobs for American citizens. “We care about our country and the people in it; if we were only in it for money we would move our production overseas. We will not trade American jobs for foreign profits,” said BJ Nickol, Co-Founder of All American Clothing Co.
The All American Clothing Co. was founded by Co-Owner Lawson Nickol in 2002. Prior to this, Lawson worked for another USA Made jeans manufacturer and was on his way to a promising retirement. While shopping one evening, Lawson made a damaging discovery. He discovered his employer`s jeans in a store with a tag that said ‘Made in Mexico.’ The company he worked for had begun to outsource. He immediately sent in his resignation and started a family owned clothing company along with his son BJ and wife Mary Ann. Together, they instilled the same American Made core values that he believed in and established the All American Clothing Co.
Today the Nickol family continues to operate the company that supplies Americans with products that they can be proud to wear. The family and the employees believe the USA label will always stay on their jeans because of the importance of USA Made. When consumers buy a pair of All American Jeans, the Made in USA label also means thank you from the company, its employees, and the people in America who still have good jobs due to folks like you. Thank you from all of us.
To schedule an interview with Lawson Nickol, BJ Nickol, and/or All American Clothing Co. employees in Arcanum, OH please contact Logan Beam by phone at (888) 937-8009 or by email at logan(at)allamericanclothing(dot)com
For over two decades, GK Elite has made bright, fun leotards for the world’s top Olympic gymnasts.
From dazzling sequins embedded over bold colors to nude bodysuits embellished with crystals, the leotards worn by gymnasts during the Olympics are almost as fascinating as the Olympians that wear them. The garments have to be comfortable and flexible, while accentuating the movements of the athletes.
While you might assume these complex designs come from a French fashion house or a haute couture designer, a majority of these leotards are actually made by a 30-year-old apparel company based in Reading, Pennsylvania.
GK Elite Sportswear has designed and manufactured the leotards for the world’s top Olympic gymnasts for two decades. For the London Games at the end of the month,GK Elite produced uniforms for nine teams, including Russia, Britain, Greece, and, of course, Team U.S.A. “Gymnastics is one of the most watched sports during the Olympics,” says CEO Dan Casciano. “It always surprises people that a good number of those teams’ leotards are made right here in the U.S.A.”
The Best Kind of Marketing
It all began in 1989, when the then-8-year-old company inked its first deal with the U.S.A Gymnastics, the sport’s governing body, to supply the American national team with leotards. This led to the company’s debut Olympic leotards at the Barcelona Games in 1992, and soon other national teams approached GK Elite for leotards. By 2000, GK Elite was supplying dozens of countries with women and men’s leotards, and it also became the sole manufacturer of all adidas-branded national team gymnastics apparel.
Behind the scenes, the company spends years (yes, years) developing, designing, and manufacturing these high-profile uniforms.
The classic American style – shown in an image above – was crafted by designer Ralph Lauren. But just how American is it?
When ABC News looked at the labels, it found “made in China.”
Every item in the uniforms that the U.S. athletes will be wearing at the opening ceremony in London will carry an overseas label.
Nanette Lepore, one of the top U.S. fashion designers, said she was shocked that none of the uniforms had been made in the states. Further, Lepore said that it was “absolutely” possible that the athletes could have been outfitted in U.S.-made clothing. She said U.S. manufactures could have easily made the uniforms – and for less.
“Why shouldn’t we have pride not only in the American athletes, but in the American manufacturers and laborers who are the backbone of our country?” Lepore said to ABC News. “Why? What’s wrong? Why was that not a consideration?”