Plain shampoo and conditioner bottles on a salon shelf

Hair care brand Olaplex agreed to settle a class action over its “Made in USA” labels, McClatchy News reported in The Columbian on March 27, 2025.

The settlement

  • An April 2024 suit in San Diego County Superior Court said Olaplex labeled treatments, shampoos and conditioners “Made in USA” though they contain “numerous foreign ingredients.”
  • Olaplex denied wrongdoing and agreed to pay no more than $1.35 million.
  • U.S. buyers of Made in USA-labeled Olaplex products from Feb. 7, 2019, to Sept. 6, 2024, can claim one $5 voucher per person.
  • Claims were due by May 12, 2025. Final approval was expected around Sept. 12, 2025.

Why it matters for Made in USA

Settlements like this are often small per buyer, but they push brands to change labels. California suits over imported ingredients have become a steady source of cosmetic origin cases.

FAQ

Who can claim?

U.S. buyers of Olaplex products labeled Made in USA between Feb. 7, 2019, and Sept. 6, 2024.

What do buyers get?

A $5 voucher for the Olaplex website, one per person.

Did Olaplex admit wrongdoing?

No. It denied the claims.

Source & credit

Source: The Columbian (McClatchy News), March 27, 2025: “Olaplex hair care sued over ‘Made in USA’ claims. Are you owed a refund?”.