Most Americans prefer goods made in the USA, according to a poll by the Alliance for American Manufacturing (AAM), Public News Service reported on November 27, 2024.
The numbers
- 77% prefer to buy USA-made goods, especially during the holidays.
- 82% said they would buy more if they were more widely available.
- Three in five said they made a conscious effort to buy USA-made products in the past year.
- About 20% of holiday shoppers planned to use Chinese apps such as TikTok and Temu.
AAM president Scott Paul noted online retailers are not required to show country of origin. AAM’s 2024 Holiday Gift Guide lists products from more than 100 makers in all 50 states.
Why it matters for Made in USA
Demand is there, but shoppers struggle to find origin information online. That gap is why origin labeling for online listings keeps coming up in Congress.
FAQ
Who ran the poll?
The Alliance for American Manufacturing.
What share prefer USA-made?
77%.
Do online stores have to show origin?
Not under current rules, AAM noted.
Source & credit
Source: Public News Service, November 27, 2024: “Rising consumer interest drives push for USA-made holiday gifts”, by Nadia Ramlagan.