California Retailers Association Signs with Certified To Protect Retailers and Customers

California Retailers Association Signs with Certified To Protect Retailers and CustomersCalifornia Retailers Association Signs with Certified To Protect Retailers and Customers


Boca Raton — October 14, 2015 — CERTIFIED, Inc. (, the nation’s only independent, non-governmental organization (NGO) certification company for Country of Origin claims, reported today that the CALIFORNIA RETAILERS ASSOCIATION (“CRA”) has signed agreements aimed at assisting California retailers with the certification of their goods as Made in USA CERTIFIED®, Product of USA CERTIFIED®, or Grown in USA CERTIFIED®. With a full supply chain audit completed, and certification earned, retailers who sell products labeled as “Made in USA,” can be protected from any false country of origin claims. In light of the many ongoing California class action suits targeting false “Made in USA” labels, the timing for this association could not be better.

“For more than 80 years CRA has been working with, advocating for and in any way possible helping the California retail industry and nearly 415,000 retail establishments with sales of over $571 billion,” stated CRA Membership Director Jill Tanis Rulon, “and now with our agreement with CERTIFIED, we can help our members ensure that their products that are labeled as “Made in the USA” are certified independently and professionally. Providing service, value, and protection to our retailer members have always been of paramount concern to us, and our agreement with CERTIFIED will help our members to protect themselves from litigation as well as ensure brand integrity.


Walgreens Company, 7-Eleven, DART Container Corp, Darden, AT&T, Lowe’s, Raley’s, CVS Health, PepsiCo, Best Buy, PG&E, PetSmart, Walmart Stores, Yum! Brands, UPS, Macy’s Inc., Target, Sears Holdings Company, BD, Rite Aid Corporation, AutoZone, rePlanet, JC Penney, DIAGEO, Kohls Department StoresAltria, Safeway Inc.


CERTIFIED Inc. is the United States’ Non-Governmental Organization (NGO) and independent 3rd party Certification Source for “Made in USA, Product of USA – Country of Origin Claims”. The CERTIFIED Technology team are experienced professionals with extensive, pioneering backgrounds in systems integration, software development, encryption, load balancing, electronic signatures, data collections and national analysis… all on a worldwide scale who have developed a proprietary system of certification authentication, big data recovery and analysis. For more information, please contact Mr. Robert Lowry at +1(561) 279-2855 or


The California Retailers Association is the only statewide trade association representing all segments of the retail industry including general merchandise, department stores, mass merchandisers, restaurants, convenience stores, supermarkets and grocery stores, chain drug, and specialty retail such as auto, vision, jewelry, hardware and home stores.  CRA works on behalf of California’s retail industry, which currently operates over 418,840 retail establishments with a gross domestic product of $330 billion annually and employs 3,211,805 people—one fourth of California’s total employment. is for SALE!

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Walmart ‘Great for You’ Healthy Labels: Nutrition Experts Say ‘Devil in the Details’



As Walmart announced plans today to label certain foods with a new green “Great for You” label, some diet and nutrition experts told ABC News they applauded the move, while others questioned whether a company that sells food could set objective standards for what is healthy.

Dr. Darwin Deen, a family doctor and nutrition educator, told ABC News that “an independent opinion of a food’s healthfulness is a good idea but as always, the devil is in the details.”

Walmart, the largest food retailer in United States, will put the new label on select products that meet defined its Great Value and Marketside lines. Customers will begin to see the new label on products starting in the spring.

The company said the “Great for You” products meet the rigorous nutrition criteria established by the U.S. Food and Drug Administration, the U.S. Department of Agriculture and the Institute of Medicine.

“Moms are telling us they want to make healthier choices for their families but need help deciphering all the claims and information already displayed on products,” said Andrea Thomas, senior vice president of sustainability at Walmart. Read more of this post

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