Under Armour CEO: ‘We should be bringing jobs back’

Anita Balakrishnan

Moving manufacturing where the labor is cheap isn’t sustainable — but consistently innovating is, Under Armour (NYSE: UAA)CEO Kevin Plank said in a speech recently.

Shoe manufacturing has largely moved abroad to Asia from Europe and the U.S., a function of inexpensive labor in those countries, Plank told an audience at technology tradeshow CES in Las Vegas on Friday.

Now, however, consumers are increasingly demanding locally-sourced goods, making manufacturing in the Americas a more attractive bet, he added.

“We should be bringing jobs back, not just to America, but tightening supply chains all over the world,” Plank said. “We have the ability to do it better. It’s time for all of us to make an investment.” Read more of this post

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