Sears Avoids Class Action Over Made-in-USA Claim
March 29, 2012 1 Comment

By JACK BOUBOUSHIAN
CHICAGO (CN) – A federal judge declined to certify a class against Sears which alleged the department store falsely advertised its Craftsman line of tools as “Made in the U.S.A.” to charge higher prices.
In multidistrict litigation, plaintiffs claim that the department store Sears, Roebuck & Company deceptively advertised its line of Craftsman tools as manufactured in the U.S., when in fact many of the tools are foreign-made.
Of the seven cases involved in the multi-district litigation, four were voluntarily dismissed, one was remanded to California state court, and one settled after the court declined to certify a class.
In the last remaining case pending before the Northern District of Illinois, Jeffrey Greenfield claimed that he bought a Craftsman ratcheting screwdriver from a Florida Sears store in 2004. He said he recalled in-store signage that stated: “Craftsman Quality, Guaranteed for life, Made in the USA, only $19.95.”
In fact, Greenfield alleged that, in 2000, 20 percent of Craftsman products were not made in the U.S., a percentage that rose to 70 percent by 2005. “Sears chose not to make it known that such a high percentage of its tools were not made in the U.S.A., despite the actual knowledge that its customers believed Craftsman products were made in the U.S.A., because such a disclosure would force Sears to reduce the profit margin on its Craftsman line of products,” Greenfield’s complaint stated.











